Sample Articles

Here's what we write for healthcare practices. Each article targets a specific patient search query, follows SEO best practices, and complies with healthcare advertising regulations.

Writing samples

Three articles. Three specialties.

Dental

How Much Do Dental Implants Cost? A Realistic Breakdown

Real dental implant pricing from single tooth to full mouth. What affects cost, how to make them affordable, and what to ask your dentist before committing.

Physiotherapy

Should You See a Physio or a Chiro? A Practical Guide

An honest breakdown of what each practitioner does, when to see which, and how to decide based on your specific pain or condition.

Therapy

What to Expect in Your First Therapy Session

Exactly what happens, what they'll ask, and why the awkwardness is completely normal. A realistic guide for anyone considering therapy for the first time.

What makes these different

Content that works in healthcare

Writing SEO content for healthcare is different from any other industry. Regulations, patient trust, and clinical accuracy all have to be balanced against ranking.

  • Written for patients, not search engines — readable, conversational, no keyword stuffing that reads like a robot wrote it
  • Compliant with AHPRA, FTC, and GDC advertising guidelines — no prohibited claims, no unsubstantiated outcomes, no restricted testimonials
  • Structured for Google Featured Snippets and "People Also Ask" — headers, concise answers, and schema-ready formatting that wins rich results
  • Templated with [Practice Name] placeholders — ready to personalize and publish on your clinic's blog
How we approach it

Clinically accurate. Genuinely helpful.

Every article starts with what patients are actually searching — not keyword lists, but the specific questions that land patients on your competitors' pages today.

We write answers that build trust, explain clearly, and move readers toward booking. No jargon without explanation. No fluff to hit a word count. Just useful content that reflects well on your practice.

Before publication, each piece is reviewed against the advertising regulations in your market. We flag anything uncertain and resolve it before it reaches your site.

Get started

Want articles like these on your blog?

We'll write a free sample article tailored to your practice and specialty. No commitment.